The Handoff: What a Finished Project Should Leave Behind
Picture the desk after a freelancer leaves; what should be on it so the client can carry on alone.
Picture the desk after a freelancer leaves; what should be on it so the client can carry on alone.
Sketch a project as a line with markers on it and many planning problems become obvious before they cost anything.
Two side-by-side portraits of the same hypothetical freelancer show how evidence changes what a client sees.
A single click at the end of a project carries more weight than any testimonial, for reasons worth slowing down to see.
Step into a client's chair as five proposals land on the screen, and see which details actually win attention.
A row of small squares can tell a freelancer's story, if you know how to look at the gaps, the clusters and the rhythm.
Following one hypothetical project frame by frame shows where most hiring goes right or quietly goes wrong.